Bjorn Pardo is the founder and CEO of Xend, an innovator of eCommerce logistics technology in the Philippines. He has over two decades of experience in eCommerce and logistics combined.
Fascinated by eCommerce at the height of the dot com boom, Bjorn started selling online as a teenager, eventually becoming an eBay powerseller with over US$100k in revenue. The realization of the challenges of fulfillment and his passion for eCommerce and technology propelled him to build Xend in 2004, laying the groundwork to make shipping easy and affordable.
Bjorn’s pioneering technology contributions help bring a global competitive edge to the Filipino entrepreneur. He continues to build, innovate and improve the experience for the digital commerce market including Xend’s 350k+ seller entrepreneurs and millions of buyers.